The purpose of this privacy policy is to provide you with transparent information about how and for what purpose Swiss Life Holding Ltd processes your personal data.

1. Introduction

Swiss Life Holding Ltd (hereinafter “Swiss Life” or “we”) takes the protection of your privacy and personal data extremely seriously. The relevant principles of data protection legislation accordingly apply in everyday practice at Swiss Life.

This includes ensuring that Swiss Life adequately and consistently protects your personal data and safeguards the confidentiality, integrity, availability, traceability and proportionality requirements when processing your data.

This description is not exhaustive; specific privacy policies or terms and conditions of business, entry conditions and similar documents may govern further specific matters relevant to data protection.

2. Data controller and data protection advisor

For the purposes of data protection law, Swiss Life Holding Ltd, General-Guisan-Quai 40, P.O. Box, 8022 Zurich is responsible for processing your personal data.

If you have any questions or concerns regarding data protection law, please contact the Swiss Life data protection advisor at the following address:

Swiss LifeHolding AG
General-Guisan-Quai 40
8022 Zurich.

If you have any data protection concerns, you can contact us at the following address:

Swiss Life Holding Ltd
Data Protection Advisor
General-Guisan-Quai 40
P.O. Box, 8022 Zurich
www.swisslife.com
group-dataprotection@swisslife.ch
 

3. Processing of personal data

3.1 Processing of personal datarelated to your status as an investor, analyst, journalist

In connection with your status, we process the following categories of personal data in particular for the purposes set out in section 4:

  • Contact details (e.g. name, address, telephone numbers, e-mail addresses and any other data relating directly to you);
  • Business data (e.g. your company details);
  • Photographs and video recordings (e.g. film recordings of events);
  • Image recordings from surveillance cameras, including technical information about image recordings (e.g. location of camera, time of recording);
  • Preference data (information about specific actions, e.g. the use of electronic communications, interaction with social media profiles, contacts with distribution partners etc.; information about your needs and interests, which we obtain from an analysis of existing data and data from third parties);
  • Communication data (e.g. type, time and place of communication and its content).

We usually receive this data from you, your representatives and other persons associated with you (e.g. contract data), offices and other sources (e.g. the media or internet).

If you act on behalf of third parties or provide us with third-party data, we assume that you are authorised to do so by the respective third parties and that you have expressly informed these third parties of our data protection information for the processing of personal data.

3.2 Processing of personal data inconnection with the application, selection and recruitment process

3.2.1  General information

In connection with the application process, we process the following categories of personal data in particular for the purposes set out in section 4:

  • Data that you enter or upload in an application via our career page:
    • Master data (e.g. salutation, first and last name, street, building number, place of residence, country of domicile, gender, date of birth, age, marital status, languages, nationalities, e-mail address, telephone number, residence permit and other data relating directly to you);
    • Data on your education and qualifications (e.g. educational qualifications, language skills, diplomas);
    • Data on current and former employers (e.g. name of employer, length of employment, reference details);
    • Other data in your application documents (e.g. your cover letter, photos, references, CV, references to third-party sources such as social media profiles);
  • Data that you provide to us when registering for the “Job Subscription,” such as your e-mail, in order to provide you with information on vacancies in accordance with your selection;
  • Data that you provide to us during the application process (e.g. answers to qualification questions, salary expectations). When appropriate, we will invite you to complete an online assessment at a later stage. As part of this assessment, you will be asked to answer questions about your professional behaviour and complete numerical and/or verbal tasks. This information will be used to compile a personality profile for you, an abbreviated version of which you will be able to access;
  • Data you provide to us to prepare for contractual employment (e.g. AHV/AVS number, account number, number of children).

We usually receive this data from you or a recruitment agency commissioned by you as part of the recruitment process.

As part of the application process, you will be asked to provide the personal data necessary to carry out the application and recruitment process. Without such data we will not be able to carry out the application process and decide whether there are grounds for establishing an employment relationship.

3.3 Processing of personal datawhen you visit our websites

3.3.1  General information

You can visit our website without having to disclose your personal data, such as your name or e-mail address. In this case, we will be able to assign the data collected in connection with the use of our online services (further information about this can be found below; e.g. an IP address and information about the content accessed; together referred to as online data) to clearly identified visitors, but not to specific persons known by name. Depending on its structure and combination, online data may represent personal data within the meaning of the FADP.

We use service providers to analyse the behaviour of visitors to our online service. These providers may receive log data and other online data from us and use cookies and similar technologies themselves to collect online data about our online service. However, we do not disclose any personal data such as your name or e-mail address to them.

Two of our main service providers are Adobe Analytics and Hotjar. Further information concerning these providers can be found below. Other service providers generally process online data in a similar way:

  • Adobe Analytics: We use the “Adobe Analytics” analysis service operated in Ireland by Adobe Systems Software Ireland Ltd (Adobe). Performance cookies (section 3.3.3) record data about behaviour on our online service (duration and frequency of page views, links clicked, geographical origin of access etc.). On this basis, Adobe compiles evaluations of the use of our online service. Information on Adobe Analytics’ data protection can be found at www.adobe.com/ch_de/privacy/policy.html. You can disable Adobe Analytics by downloading and installing a browser extension using the following link: www.adobe.com/ch_de/privacy/opt-out.html.
  • Another example of a service performing a statistical analysis of the needs of our users is Hotjar, a service of Hotjar Ltd (Malta). Hotjar uses cookies and other technologies (section 3.3.3) to collect data about the behaviour of users of our online service and about their end devices, in particular the IP address of the end device (which is only collected anonymously), screen size, device type, information about the browser used and the location (country only), and the language setting of the browser. Hotjar stores this information in a pseudonymised user profile and uses it for evaluations that enable us to gain a better understanding of the needs of the users of the online service, to improve the online service and to tailor it better to the needs of our users. Further information can be found in the “About Hotjar” section on Hotjar’s help page (www.hotjar.com/about-us/).

3.3.2  Log data

Specific data, so-called log data, is generated every time an online service is used. This data is stored automatically to ensure the functionality and security of the website.

It includes the following data in particular:

  • IP address of the PC, tablet, smartphone etc. used (end device);
  • Details of the internet service provider;
  • Details of the operating system of the end device and the browser used;
  • Details of the referring URL (origin);
  • Date and time of access, time zone difference from Greenwich Mean Time (GMT), and approximate location;
  • Access status/HTTP status code, volume of data transferred in each case;
  • Website from which the request comes, content retrieved.
  • Log data, including IP addresses, does not generally constitute personal data in itself.

3.3.3 Cookies and other behavioural data

We collect further data about your behaviour in connection with the use of our online services. For this purpose, we use cookies, for example. These are small text files that are stored in the browser or on the end device and read whenever the online service is accessed again. Cookies usually contain an anonymous identification number so that we can recognise returning visitors as such, and further information about the behaviour of visitors or settings in the online service. Depending on the purpose of use (see section 4), a distinction can be drawn between strictly necessary cookies, performance cookies, functional cookies and marketing cookies.

Strictly necessary cookies Certain cookies are necessary for the functioning of the online service.

  • Performance cookies: We use cookies to collect and analyse information about the use of our online service in order to improve the content and presentation of our online service and tailor it to users. These cookies may also remain stored after a visit.
  • Functional cookies: These cookies facilitate the provision of enhanced functionality and the personalisation of form fields, for example.
  • Marketing cookies: We and our advertising partners use marketing cookies to record accessed content and other actions within the online service.

Other technologies have a similar purpose to cookies and can also record behaviour within the online service.
If you do not agree to the use of cookies, you can configure your browser so that it does not generally accept cookies or cookies from us or you are notified whenever a cookie is placed. You can also delete existing cookies. Information on this can be found in the help menu of your browser. Our online service will then remain usable, but under certain circumstances, certain functions may not be available or may only be available to a limited extent. You can also install a browser plug-in that tells you if and when third parties access your browser.

Please note that when you visit our online service from outside Switzerland, we only collect the online data necessary for the online service to function. We do not collect further online data by means of cookies or other technologies as long as we are able to identify the geographical origin. To enable us to make this distinction, we also collect data about your approximate location.

Detailed information about our cookies can be found in the cookie settings:

3.3.4  Online marketing

We and our advertising partners have an interest in channelling advertising towards specific target groups, i.e. in only displaying it to persons to whom we wish to advertise. To this end, we and our advertising partners also use cookies for recording content viewed or contracts concluded. This enables us and our advertising partners to display advertisements that we think may interest you on our website and on other websites that display advertisements from us and our advertising partners. If you consent to the use of these cookies, you will be shown corresponding advertisements. If you do not consent to these cookies, you will not see less advertising, but the advertisements displayed will be less personalised.

Our online service may also use the so-called “Meta Pixel” and similar technologies provided by Meta Platforms Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Meta”). The purpose of these technologies is to show Meta advertisements placed by us only to those users of Meta and partners cooperating with Meta who have an interest in them or whose characteristics correspond to those we transmit to Meta for this purpose (e.g. interest in specific topics or products, custom audiences). We can also use them to identify whether users were redirected to our online service via a Meta advertisement (this enables us to assess the effectiveness of Meta advertisements for statistical purposes and market research). Further information about this can be found here.

Tracking pixels are invisible graphic files that are embedded in a website or e-mail via an encoded link from a server that records the call-up to the page in question and the data transmitted via the link. This also allows behaviour within the online service to be recorded.

3.3.5. Disclosed personal data

We process your personal data that you make available to us when communicating with us or using one of the applications on the website (e.g. contact form, news subscription) or that we receive from third-party sources such as information from social media or the internet concerning your person or data in connection with the use of third-party websites and online services if such use can be attributed to you.

3.3.6 Integration of social mediaplatforms

We operate our own sites on social networks and other platforms (e.g. Meta (formerly Facebook), Instagram, LinkedIn, X and YouTube). If you communicate with us there or comment on or share content, we collect information on this which we primarily use to communicate with you, for marketing purposes and for statistical evaluations (see section 3). The platforms may collect other online data, e.g. log data (section 3.3.2) and other information. On this basis, they can evaluate how you use our online service (e.g. which content you view, what you comment on, “like” or share etc.) and they can combine this behavioural data with other information about you (e.g. information about age or gender) in order to create profiles about you and compile statistics on the use of the sites. The platforms use this information to personalise advertising and content, for market and user research and to provide us and third parties with statistical user information. The respective providers also collect and use online data for their own purposes, where appropriate together with other data known to them, e.g. for marketing purposes or for the personalisation of content. To the extent that we are jointly responsible with the provider, we conclude a corresponding agreement about which you can obtain information from the respective provider (see below for Facebook).

We process the data we receive from the platforms for the purposes described in section 4, in particular for communication, marketing purposes and market research. We may redistribute (e.g. in our advertisements on the platform or elsewhere) content you post (e.g. comments on public profiles and posts) and we and the provider may delete content in accordance with usage guidelines.

Further information on the processing activities of the platform operators (e.g. in which countries data is disclosed or which rights you have as data subject) can be found in the privacy policies of the providers:

4. Processing purposes

4.1. Purpose of processing personaldata related to your status as an investor, analyst, journalist

We process your personal data related to your status as an investor, analyst, journalist in particular for the following purposes:

  • Communicating with you in a personal capacity and to exercising your rights (e.g. to participate in the General Meeting of Shareholders);
  • Holding events, marketing and investor relations (e.g. holding events such as media conferences, personalisation of information, transmission of information and advertising from us and third parties, e.g. as a newsletter or printed media, documentation of the event through photographs and video recordings).

You may object to the processing of your personal data for marketing purposes by notifying us at any time. In particular, you may object to the taking of photographs or video recordings at any time, e.g. by informing us of this on the registration form or during the on-site accreditation or check-in. Further information on your rights can be found in section 8 of this information.

4.2. Processing purposes inconnection with the application process

Swiss Life processes your personal data (section 3) in connection with the application process in particular for the following purposes:

  • As part of the implementation of the application, selection and recruitment procedure (e.g. to conduct an interview, to assess the suitability for the position in question, to optimally fill vacancies, to obtain references). For this purpose, we process in particular master data, communication data and data that you provided to us during the application process;
  • Statistical surveys (e.g. surveys of applicant behaviour). Statistics are only created for internal purposes, and the results of the analysis of such statistics are never personalised, but rather anonymised. If we want to process your personal data for a purpose that is not listed above, we will inform you of this in advance;
  • Fulfilment of statutory and other legal requirements (e.g. combating money laundering and terrorism financing, clarification of legal and reputation risks, reporting, fulfilment of duties of disclosure, information provision and reporting, archiving, handling complaints and other notifications, monitoring of communication, internal or external investigations, disclosure of documents to the authorities, support in the prevention, detection and investigation of criminal offences and other breaches). For these purposes, we process in particular master data, communication data, and in some cases also behavioural data anddata you provided to us during the application process;
  • Other purposes: (e.g. security purposes, monitoring buildings and publicly accessible premises, internal administration, training and education, bookkeeping, data archiving, managing IT, safeguarding our rights, evaluating and improving internal processes, statistics and research, safeguarding other legitimate interests).

4.3. Purposes of processing inrelation to the use of our website

When you use the website, Swiss Life processes your personal data for the following purposes in particular:

  • Statistical collection and optimisation of user experiences (e.g. tracking of visitors to the website, statistical evaluations to further develop our services, gauge the attractiveness of our services and optimise and improve user satisfaction with the website);
  • Safeguarding the functionality and security of the website(e.g. to ensure IT security, ward off possible attacks and optimise website functionality and content). For this purpose, we use cookies in some areas. These make it easier for you to use our website;
  • Fulfilment of statutory and other legal requirements (e.g. from self-regulation, industry standards, official instructions and internal requirements, e.g. to meet disclosure and information obligations, for archiving, handling complaints and other notifications, monitoring communication);
  • Market research, product development and improvement of our services (e.g. analysis of the use of our services, evaluation and improvement of existing products and development of new products). For this purpose we process, in particular, your master data, but also communication data and information from customer surveys, other surveys and studies and other information, e.g. from media monitoring services, from the media, from social media, from the internet and from other public sources.
  • Marketing and customer relationship management (e.g. transmission of information and advertising from us and from or for third parties, e.g. as a newsletter or printed matter, when targeting existing customers, holding customer events and competitions, personalising information and advertising). In particular, we use master data, communication data, behavioural data and preference data for this purpose. You may object to processing for marketing purposes at any time by notifying us or revoke any consent you have given to this. Further information on your rights can be found in section 10.
  • Communication: We use online data to communicate with you via electronic channels. For this purpose, we process both the content of the communication and log data about the type and time of the communication.
  • Additional purposes: e.g. in connection with communication with you, particularly for responding to enquiries, internal administration, training and education, data archiving, IT management, safeguarding of our rights, evaluation and improvement of internal processes, statistics and research, safeguarding of other legitimate interests.

5. Data recipients

We may disclose data pursuant to section 3 in particular to the following categories of recipients to the extent required for the purposes set out in section 4:

  • Swiss Life Group companies (for details see www.swisslife.com/en/home/about-us.html);
  • Authorities and offices: In connection with the exercise of rights, the defence of claims and the fulfilment of legal requirements, we may disclose online data to authorities, offices, courts and other public bodies, e.g. in the context of official, judicial, pre-litigation and extra-judicial proceedings and in the context of legal obligations to provide information and cooperate. The authorities are solely responsible for processing data about you that they receive from us.
  • Internal and external service providers (e.g. IT service providers, address and shipping service providers, marketing, distribution, communication or printing service providers).
  • Other third parties such as advertising partners, social media providers, video platform providers and service providers involved in the staging or organisation of events.

These recipients may be based abroad (e.g. for the transmission of personal data when using IT services).

Your data may therefore be processed anywhere in the world, by countries that do not all have a level of data protection equivalent to Swiss law. We therefore take contractual precautions and generally make use of standard contractual clauses (further information can be found at www.edoeb.admin.ch/edoeb/en/home/data-protection/handel-und-wirtschaft/transborder-data-flows.html) unless an exception applies (e.g. in legal proceedings abroad, in cases of overriding public interest if the processing of a contract requires such disclosure or you have granted your consent).

6. Information services andcontact forms

We send electronic newsletters that also contain advertising for the products and services offered by Swiss Life Group companies in Switzerland. We will obtain your consent for this.

In this context, in addition to your name and e-mail address, we also process online data and other information about you so that we can personalise the content of our newsletters, including, for example, details of whether and when you open a newsletter and which links you click on and when. To this end, our e-mail marketing provider provides a function based on invisible graphic files that transmit the relevant information when they are loaded from a server via a link. This is a process that helps us to assess the effect of our newsletters and optimise them. You can avoid this measuring activity by configuring your e-mail programme accordingly (e.g. by turning off the automatic loading of graphic files).

Should you complete a contact form on our website or send us an e-mail or other electronic message, your details will be stored for processing the enquiry and for any associated further questions and used for the enquiry.

7.  Profiling and automatedindividual decisions

We process online data for the purposes set out in section 4 and to this end analyse it automatically. This also includes “profiling”, i.e. the automated processing of data for analysis and forecasting purposes. Profiling primarily serves marketing and security purposes. We may also create profiles, i.e. combine online data and, where appropriate, other data already known to us (see section 3.1) in order to gain a better understanding of you as a person with your various interests and personal needs.

8. Duration of processing

We store personal data for as long as our processing purposes, any retention periods and our legitimate interests in processing for documentation and evidence purposes require or for as long as storage is technically necessary. The duration of our processing of personal data is therefore based on legal and internal regulations and the processing purposes (see section 4), which also include the safeguarding of our interests, e.g. for asserting or defending claims or for documentation and evidence purposes. Further information on the lifespan of cookies can be found in section 3.3.2.

In connection with the application process, we process your personal data for the duration of the application process. If you are hired, we will continue to process your personal data in this connection. Otherwise, we will delete (electronic files) or destroy (physical documents) your data no later than six months after the end of your application process. The storage duration is based on legal and internal regulations and the processing purposes (section 4). If these purposes have been achieved or no longer apply and there is no longer any obligation to retain it, we will delete or anonymise your data as part of our usual procedures.

If, without being asked to do so, you send application documents by post or share your interest in a position by telephone, we will not process and store your personal data further but will instead make you aware of the option of applying online. We will destroy any documents submitted in this manner and not store them.

9. Data security

We treat personal data and online data confidentially and take appropriate security measures of a technical and organisational nature to safeguard the confidentiality, integrity and availability of your data, to protect it against unauthorised or unlawful processing and to prevent the risk of loss, unintentional alteration, unwanted disclosure or unauthorised access. We are guided by recognised security standards such as ISO 27001. However, security risks cannot be completely ruled out and certain residual risks are unavoidable.

We use appropriate encryption mechanisms to protect your data when it is transmitted via our online service. However, we can only secure areas that we control. If you contact us by e-mail, you do so at your own risk and consent to us replying to you via the same channel to the sender’s address. If you send us unencrypted e-mails over the internet, they may be accessible, viewable and manipulable by third parties, and data may be lost or intercepted and/or manipulated by third parties. We also take suitable technical and organisational security measures to reduce the risk within our online service. However, your end device is outside the security area under our control. You should therefore inform yourself about the necessary security precautions and take appropriate measures in this regard.

10. Your rights

You have certain rights as defined by the relevant legal conditions and framework which may, however, be subject to certain prerequisites and restrictions:

  • To request information from us as to whether and which data we process about you;
  • To have data corrected by us if it is inaccurate;
  • To object to our processing and to request the deletion of data if we are not obliged or entitled to process it further;
  • To ask us to hand over certain personal data in a conventional electronic format or transfer the data to another controller;
  • To revoke your consent if our processing is based on your consent.

If we notify you of an automated decision in a specific instance, you have the right to state your position and to request that the decision be reviewed by a natural person.

If you wish to exert your rights in respect of us, please contact us, for example by e-mail to group-dataprotection@swisslife.ch (other contact information listed in section 2). In order to rule out misuse, we will need to identify you.

If you do not agree with our handling of your rights or data protection, please let us know as specified in section 2. The Swiss supervisory authority can be reached at www.edoeb.admin.ch.

11. Updating our privacy policy

This privacy policy does not form part of a contract with you. We may amend this privacy policy at any time. The version published on this website is the current one.

© Swiss Life / April 2026